And they're off! The girls are in the house and BB is go, go, go!
But what about this year's housemates and what are the first impressions.
Well let's go through them and see what first impressions we can gain...
Sam and Amanda
They've threatened it for years but now BB has finally brought in the twins. Forget the cheeky girls for we now have the squeky girls (sadly there's no sign of Lembit Opik yet).
How long will it take for the sweetness and light Barbie doll act to wear off? I'll give it two episodes.
Sam and Amanda (or Dumb and Dumberer as we like to call them) are clearly in there because of the Princess Nikki effect last year. What the producers don't seem to have realised though is that Nikki was a one-trick pony who was actually about as amusing as athlete's foot.
Lesley
Come in Germaine Greer, your time is up.
Despite looking like the woman Sharon Osbourne would have become if she hadn't found fame and plastic surgeons, Lesley actually seemed to be one of the most normal bunch to enter the house.
But judging by the amount of time she spent looking down her nose at the new housemates, she'll probably do a Sandy and head over the wall. Actually, she'll probably just give it one of her headmistress looks and save herself the job of climbing.
She claimed in her video piece that she was a headhunter. Judging by her publicity pic (above) I'm thinking she may well be a headhunter. Literally.
Charley
Lesson one in how to get voted off Big Brother first: play the spoilt brat card. Lesson two: Be related to a Manchester United footballer.
"I love to party," she claimed. Expect her only week in the house to involve footage of her sleeping.
Fair play to her, though, she did admit to being unemployed. But as my better half put it: "That'll explain why she couldn't afford the other half of her shirt."
Meow!
Tracey
"Tracey hasn't touched make-up in 15 years," Davina informed us. She clearly hasn't touched a mirror either.
When she first walked in viewers could easily have been forgiven for thinking Esther Rantzen had finally been tipped over the edge by people shouting 'that's life, Esther' at her in the street.
Crazier than a bottle of cake, Tracey's evidently going to be the weird outsider who'll be found wearing her shoes on her head before being escorted out of the house for her own safety.
Chanelle
Since when has looking like Victoria Beckham (aka Skeletor) been something to be proud of? And anyway, surely to say you look like Victoria Beckham you actually do have to resemble her?
But for Chanelle is seems the basis of her lookylikeyness is purely based on the fact she has a bob and wears big glasses.
News for you love, so does Blanche on Coronation Street, but you don't hear her shouting about it.
Emily
A drama student in the Big Brother house. How will she cope with days which start before Neighbours has been on?
Indie music is taking over the world, according to Emily. And she'll be voting Conservative. Gigs with her must be a real ball.
However, credit where credit's due. She seems (and I stress seems) relatively normal. Especially when compared to...
Carole
The anti-war protester who could either make-or break this series of Big Brother.
Despite wearing a top which clearly only ever fitted her when the Boer War started for her entry, Carole's fiery attitude and continual use of colourful language is bound to cause someone to lose it with her.
But would you mess with a woman who looks like she could put Giant Haystacks over the top rope?
Shabnam
Anyone who feels the need to beg the crowd to cheer her is always on a hiding to nothing, especially when she appears to have picked her outfit from the dressing up box.
But her biggest problem in the house could be her physical likeness to one-time housemate Narinder. That and the fact she just seemed intent on talking over everyone.
Laura
Were it not for the fact her Welsh accent will grate, there's every chance that Laura could be the diamond in the rough for this series.
Honest and forthright about her weight, there's no doubting she'll be a central figure to more than the odd humourous moment in the house. Especially as her friends say she looks like Peter Kay.
Fingers crossed she hasn't brought a bikini though.
Nicky
Okay, you hate men. Get over it. They won't speak too highly of you if you keep going on about it.
The hardest housemate to form a judgment of on opening night, but, strangely, this girl power reinvention could well see her ride through this series in style.